PastorsLine-Mailchimp integration: Because “ok” is not good enough for your church
We’re always talking about “marketing” your church, right? To help you do your best job with bulk text and email communication, PastorsLine has developed the PastorsLine-Mailchimp integration.
We created the PastorsLine platform to make it super easy to stay connected with people and to engage with a mobile generation!
With PastorsLine you can spend less time with tech. That means more time to grow your ministry by using PastorsLine—our user-friendly system which works on your desktop and mobile devices. Use our features to increase your church communication:
What we didn't want to do is reinvent the wheel and try to create what other companies have mastered—not only the design options but also the understanding of email compliance and deliverability.
We believe if you have not already automated your email delivery through the integrations we currently support (CCB & PCP), the next best option is to integrate with Mailchimp, a one-stop marketing platform. Via Mailchimp, your church can get the word out via bulk emails, social ads and website landing pages.
The well-known and respected publication PC Magazine consistently chooses Mailchimp as an Editor’s Choice. They describe Mailchimp as a “full-featured marketing platform” with “powerful automation features”.
We agree. In our experience, Mailchimp is a platform with professional-looking email templates, a great reputation, and one that complies with best practices to ensure your email can be delivered. That’s why we chose to integrate with it.
Survey after survey consistently shows that the majority of people (70-80%) prefer email for brand communication. That would include your church “brand”.
So, emails are alive and well...they have just relocated to mobiles. Recent statistics show that the majority of emails will be accessed via a mobile phone.
Both PastorsLine and Mailchimp offer extensive grouping/segmenting features of your church audience. As a result, contacts are sent only the texts or emails relevant to them. Merge fields such as the first name mean that your communication has a human feel.
Are you using Mailchimp but not PastorsLine?
You have already created contacts and groups on Mailchimp. You have already captured important data. Why should you do it all over again? Just integrate with PastorsLine, and enjoy the fruits of your previous labors.We created the PastorsLine platform to make it super easy to stay connected with people and to engage with a mobile generation!
With PastorsLine you can spend less time with tech. That means more time to grow your ministry by using PastorsLine—our user-friendly system which works on your desktop and mobile devices. Use our features to increase your church communication:
- Connect, capture, communicate and convert first-time guests with automated workflows.
- Send emergency alerts, news updates, and small groups messages.
- Engage your members through contests, surveys, and polls.
- Increase event attendance with on-time, automated reminders.
- Go beyond text with automated voice broadcasts and email messages.
Are you using PastorsLine but not Mailchimp?
Imagine adding an email integration which can help improve your guest follow-up process, member assimilation, and/or just automating the sending of longer content via email.What we didn't want to do is reinvent the wheel and try to create what other companies have mastered—not only the design options but also the understanding of email compliance and deliverability.
We believe if you have not already automated your email delivery through the integrations we currently support (CCB & PCP), the next best option is to integrate with Mailchimp, a one-stop marketing platform. Via Mailchimp, your church can get the word out via bulk emails, social ads and website landing pages.
The well-known and respected publication PC Magazine consistently chooses Mailchimp as an Editor’s Choice. They describe Mailchimp as a “full-featured marketing platform” with “powerful automation features”.
We agree. In our experience, Mailchimp is a platform with professional-looking email templates, a great reputation, and one that complies with best practices to ensure your email can be delivered. That’s why we chose to integrate with it.
If you are thinking: “Email? Why email?”...
The “death” of emails has been greatly exaggerated.Survey after survey consistently shows that the majority of people (70-80%) prefer email for brand communication. That would include your church “brand”.
So, emails are alive and well...they have just relocated to mobiles. Recent statistics show that the majority of emails will be accessed via a mobile phone.
But there’s more...
A recent article in Forbes magazine discusses how email marketing needs to be relevant and personalized. That’s where our PastorsLine-Mailchimp integration comes in.Both PastorsLine and Mailchimp offer extensive grouping/segmenting features of your church audience. As a result, contacts are sent only the texts or emails relevant to them. Merge fields such as the first name mean that your communication has a human feel.
What does the PL-MC integration look like?
At the moment you have the ability to:- Import your MC lists or groups into PastorsLine and send out texts.
- Automate an email to go out by choosing one of your saved templates in MC.
Coming soon:
- Ability to write the body of an email and send using an MC template.
- Ability to add someone from PL (keyword or manually) and move them over to a list or group within MC. This is how you can automate follow-up emails.
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